Cadillac:
Cadillac is a brand of luxury vehicles, part of General Motors, produced and mostly sold in the United States and Canada. In the United States, the name previously was a synonym for "high quality", used in such phrases as "the Cadillac of watches," referring to a Rolex or an Omega. In English usage outside North America, other brands are used in such phrases - usually Rolls-Royce.
Cadillac's current slogan is "Life, Liberty and the Pursuit," in reference to the inalienable rights mentioned in the United States Declaration of Independence
Founding:
Cadillac was formed from the remnants of the Henry Ford Company when Henry Ford departed along with several of his key partners and the company was dissolved. With the intent of liquidating the firm's assets, Ford's financial backers, William Murphy and Lemuel Bowen called in engineer Henry M. Leland to appraise the plant and equipment prior to selling them. Instead, Leland persuaded them to continue the automobile business using Leland's proven 1-cylinder engine. Henry Ford's departure required a new name, and on August 22, 1902, the company reformed as the Cadillac Automobile Company.
The Cadillac automobile was named after the 17th century French explorer Antoine Laumet de La Mothe, sieur de Cadillac, founder of Detroit, Michigan, in 1701.
Contributions to the Automotive Industry:
Cadillac helped to define advanced engineering, luxury and style early in Automotive History and would come to be known as one of the world’s finest made vehicles. Precision manufacturing of truly interchangeable parts was an award-winning industry first in 1908. Cadillac was the first manufacturer to release cars with a fully enclosed cab as factory equipment in 1910. Standard electric engine starting and lighting was another award winner for 1912. Cadillac introduced the first production V8 engine for the 1914 model year. Cadillac was the first manufacturer to utilize the skills of a designer to produce a car's body instead of an engineer (1927). This gave the public a car that looked as good as it performed. Cadillac's engineers were first to design a manual transmission with synchronizers for increased drivability (1929) and were instrumental in the early development of the automatic transmission, beginning in 1932. Cadillac offered a production V-16 engine from 1930 through 1940 and introduced the production independent wishbone front suspension in 1934. The marque introduced tailfins for 1948. From the late 1960s onward, Cadillac offered a fiber-optic indication system which alerted the driver of a failed light bulb.
Early Vehicles:
Their first car was completed in October 1902, the 10 hp (7 kW) Cadillac. It was practically identical to the 1903 Ford Model A. Many sources say the first car rolled out of the factory on October 17; in the book Henry Leland — Master of Precision, on p.69, that date is shown to be October 20; yet another reliable source shows car #3 to have been built on October 16. In any case, the new Cadillac was shown at the New York Auto Show the following January, where it impressed the crowds enough to gather over two thousand firm orders. The Cadillac's biggest selling point was precision manufacturing and, therefore, reliability; it was simply a better made vehicle than its competition.
In February to March 1908, three Model K Cadillacs (1907 production) were released from the stock of Frederick Bennett (UK agent for Cadillac) at the Heddon Street showroom in London to compete in the annual Royal Automobile Club's Standardization Test. They were driven 25 miles to the Brooklands race track at Weybridge where they completed another 25 miles (40 km) before being put under lock and key until Monday March 2, 1908 when they were released and disassembled completely. Their 721 component parts were scrambled in one heap; 89 parts requiring extreme accuracy were withdrawn from the heap, locked away at the Brooklands club house and replaced with new parts from the showroom stock. Using only wrenches and screwdrivers the 3 cars were re-assembled and on Friday March 13 they completed a mandatory 500 mile (800 km) run. On completion of the test, one of the cars was placed under lock and key where it remained until the start of the 2,000 miles (3,200 km) Reliability Trials, several months later. It came out the winner of the R.A.C. Trophy. Parts interchangeability could not have been proven in any other more appropriate way. As a result of these tests, the Cadillac Automobile Company was awarded the Dewar Trophy for 1908 (actual award date was February 1909). The Dewar Trophy was an annual award for the most important advancement of the year in the automobile industry.
